Breaking Down Barriers: The Rise of Rio2C as a Global Creative Hub The 2026 edition of Rio2C, set to take place from May 27 31, is poised to surpass last year's attendance records, drawing over 55,000 people and 2,088 speakers and players from 39 countries.
As the largest creativity gathering in Latin America, Rio2C has solidified its position as a premier international meeting for creatives and industry leaders.
The event's growth can be attributed in part to its increasing focus on bridging the gap between Brazil's Portuguese speaking creative industry and its Spanish speaking neighbors.